FK Benešov
The Everyman“Fotbalová akademie FAČR”
Serves Local football fans, youth players, families
What Drives Them
Relatable and down-to-earth. Connects through belonging.
Color Intelligence
FK Benešov anchors on a muted Blue (#b6b6c8) as their primary brand signal, paired with Blue (#302b73), and accented by Yellow. The palette leans warm — inviting and energetic.
#b6b6c8
Primary
#302b73
Secondary
#eedf6d
Accent
#ffffff
Background
#868181
Accent
#ececec
Accent
Typography
Headings set in GeneralSans-Variable (a sans-serif — clean, modern, and optimized for digital), body in Open Sans (a sans-serif — clean, modern, and optimized for digital). 4 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
FK Benešov uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
FK Benešov is authoritative and decisive, energetic and passionate, simply spoken and accessible.
third
high_school
direct
Signature Words
Design Playbook
Digital Footprint
active on 3 social platforms.
Market Presence
Local market, headquartered in Benešov, CZ.
CZ
Benešov, CZ
local
cs
FK Benešov is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by FK Benešov. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoBrand Codes
#302b73
Dark blue used as a primary color in the logo and website design.
Open Sans
Used for body text, providing a clean and readable appearance.
Football
The football itself acts as a mascot.
Trapezoid Logo
The FK Benešov logo is a distinctive trapezoid shape with the team name and founding year.
Social Media Intelligence
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