FK Dolní Kalná
The Innocent“Oficiální stránky fotbalového klubu”
Serves Local football enthusiasts
What Drives Them
Values simplicity and honesty. Trusted for being genuine.
Color Intelligence
FK Dolní Kalná anchors on a vivid Yellow (#f9d935) as their primary brand signal, paired with Yellow (#a89736), and accented by Gray. The palette leans warm — inviting and energetic.
#f9d935
Primary
#a89736
Secondary
#f7f8f7
Background
#54534c
Accent
#a5a5a1
Accent
#323232
Text
Typography
Headings set in GeneralSans-Variable (a sans-serif — clean, modern, and optimized for digital), body in Open Sans (a sans-serif — clean, modern, and optimized for digital). 4 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
FK Dolní Kalná uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
FK Dolní Kalná is authoritative and decisive, energetic and passionate, simply spoken and accessible.
third
middle_school
playful
Signature Words
Design Playbook
Digital Footprint
active on 3 social platforms.
Market Presence
Local market, based in CZ.
CZ
local
cs
FK Dolní Kalná is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by FK Dolní Kalná. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoBrand Codes
FK
FK stands for Fotbalový klub.
Location-based Naming
The brand name includes the location (Dolní Kalná).
Shield
The shield shape is used as a background for the logo.
Soccer ball illustration
A black and white soccer ball illustration is featured in the logo.
Social Media Intelligence
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