FK Turnov z.s.
The Everyman“SLEDUJTE NÁS NA SOCIÁLNÍCH SÍTÍ”
Serves Local football enthusiasts
What Drives Them
Relatable and down-to-earth. Connects through belonging.
Color Intelligence
FK Turnov z.s. anchors on a muted Blue (#d6d8e4) as their primary brand signal, paired with Red (#fae0e3), and accented by Blue. The palette leans cool — projecting trust and professionalism.
#d6d8e4
Primary
#fae0e3
Secondary
#353d8d
Accent
#7d82af
Accent
#a6aac8
Accent
#d90417
Accent
Typography
Headings set in Montserrat Flex (a sans-serif — clean, modern, and optimized for digital), body in Noto Sans JP (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
FK Turnov z.s. uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
FK Turnov z.s. is authoritative and decisive, energetic and passionate.
third
high_school
urgent
Signature Words
Design Playbook
Action shots, Team photos
natural
full_color
flat
horizontal
rounded
moderate
image
Digital Footprint
Built on Webnode 2, active on 2 social platforms.
Market Presence
Local market, headquartered in Turnov, CZ.
CZ
Turnov, CZ
local
cs
FK Turnov z.s. is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by FK Turnov z.s.. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoBrand Codes
Dark Blue
Used in the logo and throughout the website.
Montserrat Flex
Used for headings, creating a modern and sporty look.
Team Logo
The team logo serves as a mascot.
Bold sans-serif
The use of a bold sans-serif typeface for the club's name and headings.
Circular logo
The club's logo is circular with the club's initials and a soccer ball inside.
Soccer ball background
A repeating pattern of soccer balls in the background of the poster.
Social Media Intelligence
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