FLOREScz.cz logo

FLOREScz.cz

The Innocent
Retail·Apparel·florescz.cz

Serves Outdoor enthusiasts and athletes

NunitoFunctionalReliablePracticalAuthentic10/12 intel

What Drives Them

🌿
The Innocent

Values simplicity and honesty. Trusted for being genuine.

QualityDurabilityCzech MadeOutdoor Performance

Color Intelligence

FLOREScz.cz anchors on Blue (#1a1937) as their primary brand signal, paired with Blue (#e5e8ea), and accented by Red. The palette balances warm and cool tones.

#1a1937

Primary

#000001

Background

#e5e8ea

Secondary

#ffffff

Background

#a60000

Accent

#cfcfcf

Accent

balanced palette(3w/3c)Blue · Red · Gray

Typography

Headings set in var(--template-headings-font) (a sans-serif — clean, modern, and optimized for digital), body in Nunito (a sans-serif — clean, modern, and optimized for digital). 4 typeface families in play — a richer, more layered typographic system.

Aa
NunitoBodySans Serif
Aa
ArialUISans Serif
Aa
var(--template-font)navigationSans Serif
Aa
var(--template-headings-font)HeadingsSans Serif

Logo Anatomy

FLOREScz.cz uses a combination mark — pairing symbol with wordmark for versatility.

Type

Combination Mark

Contains

Icon + Text

Brand Character

FLOREScz.cz is authoritative and decisive, warm and approachable, energetic and passionate.

Enthusiasm
75%
Confidence
70%
Warmth
70%
Technicality
50%
Formality
40%
Voice Person

first_plural

Reading Level

middle_school

CTA Style

soft

Signature Words

outdoorovésportovní aktivityponožky

Design Playbook

No design patterns detected

Digital Footprint

Built on myshoptet, active on 1 social platform.

Built withmyshoptet
Social
facebook

Market Presence

Nationwide presence, based in CZ.

Origin

CZ

Market Scope

national

Languages

cs

FLOREScz.cz is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by FLOREScz.cz. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →

Logo Variants

Primary Raster logo

Primary Raster

Primary Logo
Combination Mark
IconText

Brand Codes

Czech Brand

Heritage ElementSupporting

Emphasizing the brand's origin in the Czech Republic.

Consistency80%
WebsiteSocial
ActiveOccasional

Dark Green

Signature ColorSupporting

Used in the logo and website elements, representing nature and outdoor activities.

Consistency70%
Website
ActiveOccasional

Nunito

Typography CodeSupporting

Modern and readable font used for body text, creating a friendly and approachable feel.

Consistency90%
Website
ActiveOccasional

FLORES font

Typography CodeSupporting

The FLORES logo uses a bold, sans-serif font with a distinctive, slightly rounded letterform.

Consistency90%
Website
ActiveOccasional

Outdoor lifestyle

Photography Style CodeSupporting

The product photography features the socks in an outdoor, mountainous setting, suggesting an active lifestyle.

Consistency80%
Website
ActiveOccasional

Social Media Intelligence

Facebook

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