Flow logo

Flow

The Ruler
Nutrition·Supplements·flow-nutrition.cz

Serves Health-conscious individuals interested in biohacking and sports nutrition

Graphik-regularScience-basedNaturalPremiumEffective10/12 intel

What Drives Them

👑
The Ruler

Commands authority and sets the standard for the category.

QualityTransparencyInnovationHealth

Color Intelligence

and accented by Gray. The palette leans warm — inviting and energetic.

#2b2b2b

Text

#616161

Accent

#e1e1e1

Accent

#c0c0c0

Accent

#919191

Accent

#ffffff

Background

warm palette(6w/0c)Gray

Typography

Headings set in Graphik (a sans-serif — clean, modern, and optimized for digital), body in Graphik-regular (a sans-serif — clean, modern, and optimized for digital). 5 typeface families in play — a richer, more layered typographic system.

Aa
Graphik-regularBodySans Serif
Aa
GraphikHeadingsSans Serif
Aa
var(--font-heading-family)secondary_headingSans Serif
Aa
var(--font-navigation-family)!importantnavigationSans Serif
Aa
Graphik-lightcaptionSans Serif

Logo Anatomy

Flow uses a combination mark — pairing symbol with wordmark for versatility.

Type

Combination Mark

Contains

Icon + Text

Brand Character

Flow is authoritative and decisive, energetic and passionate.

Confidence
85%
Enthusiasm
75%
Technicality
65%
Formality
55%
Warmth
50%
Voice Person

third

Reading Level

high_school

CTA Style

direct

Signature Words

biohackingudoplňky stravyvědě založenégarance spokojenosti

Design Playbook

Photography

Product-focused, Lifestyle, Scientific

Lighting

natural

Color Treatment

clean

Icons

flat

Navigation

top

Call to Action

rounded

Spacing

balanced

Hero Approach

image_carousel

Digital Footprint

Built on Shopify, active on 2 social platforms.

Built withShopify
Social
facebookinstagram

Market Presence

Nationwide presence, headquartered in Jablonec nad Nisou, CZ.

Origin

CZ

Headquarters

Jablonec nad Nisou, CZ

Market Scope

national

Languages

cs

Flow is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Flow. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →

Logo Variants

Primary Raster logo

Primary Raster

Primary Logo
Combination Mark
IconText

Brand Codes

282828

Signature ColorSupporting

Dark gray used for the primary text and background elements.

Consistency90%
WebsiteSocial
ActiveOccasional

Graphik

Typography CodeSupporting

Modern and clean font used throughout the website.

Consistency80%
Website
ActiveOccasional

Science-based formulations

Proprietary TechnologySupporting

Emphasis on scientifically backed ingredients and formulations.

Consistency70%
WebsiteSocial
ActiveOccasional

Social Media Intelligence

Facebook
Instagram

More brands in Nutrition

Explore other brands in this industry to compare visual identities.