Sportovní klub Fortuna Kolín logo

Sportovní klub Fortuna Kolín

The Everyman

Oddíl vodní turistiky - Fortuna Kolín | půjčovna lodí

Sports·Water Sports Club·fortuna.kolin.cz

Serves Local residents interested in water sports

Open SansCommunity-focusedActiveOutdoorsyFriendly11/12 intel

What Drives Them

🏠
The Everyman

Relatable and down-to-earth. Connects through belonging.

TeamworkAccessibilityEnvironmental awarenessHealthy lifestyle

Color Intelligence

Sportovní klub Fortuna Kolín anchors on a vivid Blue (#0172cd) as their primary brand signal, paired with Blue (#4f9ddc), and accented by Blue. The palette leans cool — projecting trust and professionalism.

#0172cd

Primary

#4f9ddc

Secondary

#d9eaf8

Accent

#92c3e9

Accent

#4b492d

Accent

#1b7cca

Accent

cool palette(1w/5c)Blue · Yellow

Typography

Headings set in Tahoma (a sans-serif — clean, modern, and optimized for digital), body in Open Sans (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.

Aa
Open SansBodySans Serif
Aa
TahomaHeadingsSans Serif
Aa
Arialsecondary_headingSans Serif

Logo Anatomy

Sportovní klub Fortuna Kolín uses a combination mark — pairing symbol with wordmark for versatility.

Type

Combination Mark

Contains

Icon + Text

Brand Character

Sportovní klub Fortuna Kolín is warm and approachable, energetic and passionate, simply spoken and accessible.

Warmth
70%
Enthusiasm
70%
Confidence
65%
Formality
60%
Urgency
40%
Voice Person

third

Reading Level

high_school

CTA Style

direct

Signature Words

vodní turistikapůjčovna lodíloděniceKolínoddíl

Design Playbook

No design patterns detected

Digital Footprint

.

Market Presence

Local market, headquartered in Kolín, CZ.

Origin

CZ

Headquarters

Kolín, CZ

Market Scope

local

Languages

en

Sportovní klub Fortuna Kolín is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Sportovní klub Fortuna Kolín. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →

Logo Variants

Primary Raster logo

Primary Raster

Primary Logo
Combination Mark
IconText

Brand Codes

0172cd

Signature ColorSupporting

Dominant blue color used for the logo and primary website elements.

Consistency85%
WebsiteSocial
ActiveOccasional

Open Sans

Typography CodeSupporting

Used for body text, providing a clean and readable experience.

Consistency90%
Website
ActiveOccasional

Fortuna

Naming ConventionSupporting

Consistent use of 'Fortuna' in the club's name and sections.

Consistency95%
WebsiteSocial
ActiveOccasional

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