Lázeňský hotel Royal
The InnocentServes Wellness tourists seeking relaxation and health treatments
What Drives Them
Values simplicity and honesty. Trusted for being genuine.
Color Intelligence
Lázeňský hotel Royal anchors on a muted Blue (#191e23) as their primary brand signal, and accented by Gray. The palette leans warm — inviting and energetic.
#ffffff
Background
#d9d9d9
Accent
#32373c
Text
#bebebe
Accent
#ececec
Accent
#191e23
Primary
Typography
Headings set in Cormorant SC (a serif — evoking tradition, authority, and print heritage), body in PT Serif (a serif — evoking tradition, authority, and print heritage). 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Lázeňský hotel Royal uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
Lázeňský hotel Royal is formal and professional, authoritative and decisive, warm and approachable.
third
high_school
soft
Signature Words
Design Playbook
Stock, Natural, Scenic
natural
full_color
flat
horizontal
rounded
comfortable
image
Digital Footprint
Built on WordPress, active on 3 social platforms.
Market Presence
Regional presence, headquartered in Františkovy Lázně, CZ, communicating in 2 languages.
CZ
Františkovy Lázně, CZ
regional
cs, de
Lázeňský hotel Royal is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Lázeňský hotel Royal. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoBrand Codes
#32373c
Dark grey used for headings and text, creating a classic feel.
Cormorant SC
Used for titles, evoking a sense of history and elegance.
Founding year 1793
Emphasizing the long history and tradition of the spa.
Social Media Intelligence
More brands in Hospitality
Explore other brands in this industry to compare visual identities.
