What Drives Them
Finds joy in the moment. Connects through humor and lightheartedness.
Color Intelligence
Gamehouse anchors on a vivid Yellow (#fcc21a) as their primary brand signal, paired with Blue (#e3e7e9), and accented by Yellow. The palette balances warm and cool tones.
#fcc21a
Primary
#e3e7e9
Secondary
#bda14a
Accent
#77797e
Accent
#c0c2c2
Accent
#fafafa
Background
Typography
Headings set in Exo 2 (a sans-serif — clean, modern, and optimized for digital), body in Source Sans 3 (a sans-serif — clean, modern, and optimized for digital). 4 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Gamehouse uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
Gamehouse is authoritative and decisive, energetic and passionate.
third
middle_school
playful
Signature Words
Design Playbook
Digital Footprint
active on 1 social platform.
Market Presence
Nationwide presence, based in CZ.
CZ
national
cs
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Logo Variants
Primary Raster
Primary LogoBrand Codes
Golden Yellow
Used in the logo and as a primary accent color.
Source Sans 3
Used for headings and body text, providing a clean and modern look.
Tower
The logo features a stylized gray tower shape above the brand name.
Gamehouse Font
The brand name 'gamehouse' uses a bold, slightly rounded font with a yellow to orange gradient.
Social Media Intelligence
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