Gastroled.cz
The RulerServes Restaurants, hotels, and catering businesses
What Drives Them
Organized and dependable. Creates order and stability.
Color Intelligence
Gastroled.cz anchors on Blue (#6395e1) as their primary brand signal, paired with Blue (#c3cad2), and accented by Blue. The palette leans cool — projecting trust and professionalism.
#6395e1
Primary
#c3cad2
Secondary
#13284c
Accent
#697399
Accent
#bd9c57
Accent
#fafcfd
Background
Typography
Headings set in Impact (a display face — designed for headlines and visual impact), body in Arial (a sans-serif — clean, modern, and optimized for digital). 4 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Brand Character
Gastroled.cz is authoritative and decisive.
third
middle_school
direct
Signature Words
Design Playbook
Digital Footprint
Built on React.
Market Presence
Nationwide presence, based in CZ.
CZ
national
cs
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Brand Codes
#6fa0e3
Dominant blue color used in the logo and website elements.
Gastro + Product
Combining 'Gastro' with the product type (e.g., 'Gastro led').
Product Grid
Standard e-commerce product grid layout.
Ice cube photography
The website uses photography of ice cubes and ice formations as a recurring visual element.
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