GRADUS, a.s.
The Ruler“akreditovaná zkušební laboratoř GRADUS”
What Drives Them
Organized and dependable. Creates order and stability.
Color Intelligence
GRADUS, a.s. anchors on Green (#7bdcb5) as their primary brand signal, paired with Red (#cf2e2e), and accented by Gray. The palette leans warm — inviting and energetic.
#ffffff
Background
#7bdcb5
Primary
#000000
Background
#eeeeee
Accent
#cf2e2e
Secondary
#ff6900
Accent
Typography
Headings set in Yanone Kaffeesatz (a sans-serif — clean, modern, and optimized for digital), body in Open Sans (a sans-serif — clean, modern, and optimized for digital). 4 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Brand Character
GRADUS, a.s. is formal and professional, authoritative and decisive, technically detailed.
third
college
direct
Signature Words
Design Playbook
Digital Footprint
Built on WordPress.
Market Presence
Nationwide presence, based in CZ, communicating in 4 languages.
CZ
national
cs, en, de, pl
GRADUS, a.s. is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by GRADUS, a.s.. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Brand Codes
Lime Green
Used for highlighting key information and design elements.
Open Sans
Used for body text, providing a clean and readable appearance.