
What Drives Them
Relatable and down-to-earth. Connects through belonging.
Color Intelligence
Grunex anchors on a vivid Blue (#01629b) as their primary brand signal, paired with Blue (#9bd7eb), and accented by Blue. The palette leans cool — projecting trust and professionalism.
#01629b
Primary
#9bd7eb
Secondary
#52a0c5
Accent
#84c6df
Accent
#217db6
Accent
#6db4d3
Accent
Typography
Headings set in Lexend (a sans-serif — clean, modern, and optimized for digital), body in Roboto (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Brand Character
Grunex is authoritative and decisive, energetic and passionate.
third
high_school
direct
Signature Words
Design Playbook
action, game screenshots
natural
vibrant
flat
top_navigation
rounded
comfortable
image_carousel
Yes
Digital Footprint
Built on Next.js, active on 4 social platforms, offers dark mode.
Market Presence
Regional presence, based in CZ.
CZ
regional
cs
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Brand Codes
Grunex Blue
#00629b is used for the logo, headers, and primary buttons, creating a consistent brand identity.
Lexend Headings
Lexend is used for headings, providing a modern and readable feel.
Game-focused Content
Content is consistently focused on gaming news, tournaments, and community updates.
Czech-Slovak Gaming Community
Focus on the Czech and Slovak gaming community.
Dynamic Content Feed
The website features a dynamic content feed with the latest gaming news and updates.
Social Media Intelligence
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