Gtup.cz
The Ruler“Hodinky, šperky, elektronika, sportovní vybavení a mnoho dalšího”
Serves General consumers seeking a wide range of products at competitive prices
What Drives Them
Organized and dependable. Creates order and stability.
Color Intelligence
Gtup.cz anchors on Blue (#1a1937) as their primary brand signal, paired with Orange (#fbb765), and accented by Gray. The palette leans warm — inviting and energetic.
#1a1937
Primary
#000001
Background
#cfcfcf
Accent
#ffffff
Background
#fbb765
Secondary
#df8116
Accent
Typography
Headings set in Poppins (a sans-serif — clean, modern, and optimized for digital), body in Arial (a sans-serif — clean, modern, and optimized for digital). 4 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Gtup.cz uses a combination mark — pairing symbol with wordmark for versatility. Moderate detail — balancing distinctiveness with versatility. Style: modern, clean.
Combination Mark
rectangle
Icon + Text
5/10
Brand Character
Gtup.cz is energetic and passionate, simply spoken and accessible.
third
middle_school
direct
Signature Words
Design Playbook
product, lifestyle
natural
full_color
flat
horizontal
rounded
balanced
image_carousel
Digital Footprint
.
Market Presence
Nationwide presence, based in CZ.
CZ
national
cs
Gtup.cz is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Gtup.cz. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoPrimary shape: rectangle
Brand Codes
Dark Navy
Used for the website's header and footer, providing a sense of stability.
Burnt Orange
Used for call-to-action buttons and highlights, creating a sense of urgency.
Poppins
Used for headings, providing a modern and clean look.
Category-based
Products are named and categorized based on their type (e.g., watches, jewelry, electronics).
Watch Icon
A watch icon with a dotted outline and thick band is used.
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