GULE FOOD TRUCK
The EverymanServes Socially conscious consumers
What Drives Them
Relatable and down-to-earth. Connects through belonging.
Color Intelligence
GULE FOOD TRUCK anchors on Red (#e05472) as their primary brand signal, paired with Red (#fbe6ea), and accented by Red. The palette leans warm — inviting and energetic.
#e05472
Primary
#fbe6ea
Secondary
#eea0b1
Accent
#e77890
Accent
#f5c5cf
Accent
#007cba
Accent
Typography
Headings set in Akrobat Black (a sans-serif — clean, modern, and optimized for digital), body in PT Sans (a sans-serif — clean, modern, and optimized for digital). 4 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
GULE FOOD TRUCK uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
GULE FOOD TRUCK is authoritative and decisive, warm and approachable, energetic and passionate — also simply spoken and accessible.
first_plural
middle_school
playful
Signature Words
Design Playbook
Food photography, Candid, Lifestyle
natural
vibrant
flat
dropdown
rounded
comfortable
image
Digital Footprint
Built on WordPress, active on 3 social platforms.
Market Presence
Local market, headquartered in Prague, CZ.
CZ
Prague, CZ
local
cs
GULE FOOD TRUCK is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by GULE FOOD TRUCK. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary SVG
Primary LogoBrand Codes
Gastronomie Umožňující Lidem Existovat
Tagline emphasizing the social mission.
GULE
The brand name itself is an acronym.
GULE logo
The GULE logo is visible on the aprons and cups.
Social Media Intelligence
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