What Drives Them
Relatable and down-to-earth. Connects through belonging.
Color Intelligence
Hafani.cz - kamenná prodejna anchors on a muted Red (#dcc4c1) as their primary brand signal, paired with Blue (#1c1c36), and accented by Red. The palette leans warm — inviting and energetic.
#dcc4c1
Primary
#1c1c36
Secondary
#e8272e
Accent
#fdfdfc
Background
#ba282a
Accent
#020202
Text
Typography
Headings set in Exo 2 (a sans-serif — clean, modern, and optimized for digital), body in Source Sans 3 (a sans-serif — clean, modern, and optimized for digital). 4 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Hafani.cz - kamenná prodejna uses a combination mark — pairing symbol with wordmark for versatility. Moderate detail — balancing distinctiveness with versatility. Style: modern, clean.
Combination Mark
rectangle
Icon + Text
5/10
Brand Character
Hafani.cz - kamenná prodejna is authoritative and decisive, energetic and passionate, simply spoken and accessible.
first_plural
middle_school
direct
Signature Words
Design Playbook
product, lifestyle
natural
full_color
flat
horizontal
rounded
moderate
image_carousel
Digital Footprint
Built on Shoptet.
Market Presence
Nationwide presence, based in CZ.
CZ
national
cs
Hafani.cz - kamenná prodejna is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Hafani.cz - kamenná prodejna. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoPrimary shape: rectangle
Brand Codes
Fire Engine Red
Used for calls to action and sale banners, creating a sense of urgency.
Descriptive Product Names
Product names are very descriptive, including brand and type of product.
Dog Silhouette
A black silhouette of a dog lying down, set against a red circle, is used as a mascot.
HAFANI.cz
The brand name is written in a bold, sans-serif font, with the '.cz' part in a smaller size.
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