
Hana Jahodová - Hanka Ota Reality
The Caregiver“Jsme Hanka a Ota, vaši realitní alchymisté”
What Drives Them
Puts people first. Builds trust through genuine care.
Color Intelligence
Hana Jahodová - Hanka Ota Reality anchors on Yellow (#f8f4e3) as their primary brand signal, paired with Blue (#cfcdd9), and accented by Blue. The palette leans warm — inviting and energetic.
#f8f4e3
Primary
#cfcdd9
Secondary
#b9b9d3
Accent
#bfbcaf
Accent
#a3a196
Accent
#0c0b0b
Text
Typography
Headings set in Roboto Slab (a slab serif — bold and impactful, blending tradition with modern punch), body in Roboto (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Hana Jahodová - Hanka Ota Reality uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
Hana Jahodová - Hanka Ota Reality is authoritative and decisive, warm and approachable, energetic and passionate — also simply spoken and accessible.
first_plural
middle_school
soft
Signature Words
Design Playbook
Digital Footprint
Built on WordPress, active on 2 social platforms.
Market Presence
Local market, based in CZ.
CZ
local
cs
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Logo Variants

Primary Raster
Primary LogoBrand Codes
Hanka and Ota
The brand is named after and prominently features the founders, Hanka and Ota.
Realitní alchymisté (Real Estate Alchemists)
Repeated phrase positioning them as transforming real estate with expertise and heart.
Newsreader
Used for headings, giving a professional and trustworthy impression.
Social Media Intelligence
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