HECI a.s.
The Ruler“Realitní skupina působící na trhu od roku 1993”
What Drives Them
Organized and dependable. Creates order and stability.
Color Intelligence
HECI a.s. anchors on Blue (#298fbf) as their primary brand signal, paired with Green (#6cbf46), and accented by Blue. The palette leans cool — projecting trust and professionalism.
#298fbf
Primary
#6cbf46
Secondary
#282d31
Accent
#4c4c4c
Background
#538f36
Accent
#206c93
Accent
Typography
Headings set in Cardo (a serif — evoking tradition, authority, and print heritage), body in Inter (a sans-serif — clean, modern, and optimized for digital). This serif/sans pairing creates classic typographic contrast. 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
HECI a.s. uses a combination mark — pairing symbol with wordmark for versatility. Moderate detail — balancing distinctiveness with versatility. Style: corporate, geometric, modern.
Combination Mark
square
Icon + Text
5/10
Brand Character
HECI a.s. is formal and professional, authoritative and decisive, cool and detached.
third
high_school
direct
Signature Words
Design Playbook
corporate, architectural
natural
full_color
flat
horizontal
rounded
balanced
image
Digital Footprint
Built on WordPress.
Market Presence
Nationwide presence, based in CZ.
CZ
national
cs
HECI a.s. is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by HECI a.s.. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoPrimary shape: square
Brand Codes
Blue
Color #298fbf used for the logo and accents, suggesting trust and reliability.
1993
Mention of operating since 1993.
Inter
Used for headings and body text, creating a modern and readable feel.
Interlocking Squares
The logo features two interlocking squares, one blue and one green, with a gray vertical bar connecting them.
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