HEINKEL
The Creator“Als führendes Unternehmen für Prozessausrüstungen und -technologien wird die De Dietrich Gruppe seit 1684 familiengeführt.”
Serves Chemical and pharmaceutical companies
What Drives Them
Brings ideas to life. Values imagination and self-expression.
Color Intelligence
HEINKEL anchors on Purple (#591c6d) as their primary brand signal, paired with Yellow (#ffd95f), and accented by Red. The palette balances warm and cool tones.
#591c6d
Primary
#ffd95f
Secondary
#ffffff
Background
#1e0032
Text
#dee2e6
Surface
#ff0000
Accent
Typography
Headings set in Montserrat (a sans-serif — clean, modern, and optimized for digital), body in Source Sans 3 (a sans-serif — clean, modern, and optimized for digital). 4 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
HEINKEL uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
HEINKEL is formal and professional, authoritative and decisive, cool and detached — also technically detailed.
third
college
formal
Signature Words
Design Playbook
Digital Footprint
active on 2 social platforms.
Market Presence
Global presence, based in DE, communicating in 4 languages.
DE
global
de, en, fr, es
HEINKEL is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by HEINKEL. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary SVG
Primary LogoBrand Codes
591c6d
Dark purple used in the logo and as a primary brand color.
Source Sans 3
Used for body text, providing a modern and readable feel.
Process Equipment
Focus on specialized process equipment and systems.
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