HFOshop.cz
The EverymanWhat Drives Them
Relatable and down-to-earth. Connects through belonging.
Color Intelligence
HFOshop.cz anchors on a muted Green (#586442) as their primary brand signal, paired with Green (#244404), and accented by Yellow. The palette leans warm — inviting and energetic.
#586442
Primary
#244404
Secondary
#ccba36
Accent
#9d9c9a
Accent
#201d1e
Text
#fbfbfb
Background
Typography
Headings set in Roboto (a sans-serif — clean, modern, and optimized for digital), body in Open Sans (a sans-serif — clean, modern, and optimized for digital). 4 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
HFOshop.cz uses a wordmark — the brand name IS the logo, relying on typography alone. Minimal complexity — clean and scalable across all touchpoints. Style: clean, minimalist.
Wordmark
rectangle
Text
3/10
Brand Character
HFOshop.cz is authoritative and decisive, energetic and passionate.
third
high_school
direct
Signature Words
Design Playbook
Digital Footprint
.
Market Presence
Nationwide presence, headquartered in Praha, CZ.
CZ
Praha, CZ
national
cs
HFOshop.cz is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by HFOshop.cz. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoPrimary shape: rectangle
Brand Codes
HFO
Short and memorable acronym for the shop name.
#dece09
Used for headings and accents, providing a distinctive look.
Open Sans
Used for body text, providing a clean and readable look.
HFOshop logo
The HFOshop logo features bold, sans-serif yellow text with a black outline, and smaller red text underneath.
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