Hitrádio FM Plus
The EverymanServes Adults 25-45 in the Czech Republic
What Drives Them
Relatable and down-to-earth. Connects through belonging.
Color Intelligence
Hitrádio FM Plus anchors on Red (#e31e25) as their primary brand signal, paired with Blue (#acc1ce), and accented by Red. The palette leans warm — inviting and energetic.
#e31e25
Primary
#fefefe
Background
#acc1ce
Secondary
#000000
Background
#da857d
Accent
#73676a
Accent
Typography
Headings set in Radio Canada Big (a sans-serif — clean, modern, and optimized for digital), body in Arial (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Hitrádio FM Plus uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
Hitrádio FM Plus is casual and conversational, authoritative and decisive, warm and approachable — also energetic and passionate and simply spoken and accessible.
first_plural
middle_school
playful
Signature Words
Design Playbook
Digital Footprint
active on 3 social platforms.
Market Presence
Regional presence, based in CZ.
CZ
regional
cs
Hitrádio FM Plus is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Hitrádio FM Plus. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary SVG
Primary LogoBrand Codes
e31e25
Bright red used in the logo and throughout the website design.
Radio Canada Big
Used for headings and titles, giving a modern and bold appearance.
Hitrádio FM Plus
Repeated throughout the website and branding materials.
Radio Jingle
Catchy jingle used in radio broadcasts and promotional materials.
Portrait style
The website features portraits of people, likely radio hosts or guests, with a clean and well-lit style.
Social Media Intelligence
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