AUTO Hlaváček, a.s. - ŠKODA logo

AUTO Hlaváček, a.s. - ŠKODA

The Everyman
Automotive·Car Dealership·hlavacek.skoda-auto.cz

Serves Individuals and families seeking reliable and affordable vehicles

SKODANextReliablePracticalApproachableModern10/12 intel

What Drives Them

🏠
The Everyman

Relatable and down-to-earth. Connects through belonging.

QualityCustomer ServiceInnovationTrustworthiness

Color Intelligence

AUTO Hlaváček, a.s. - ŠKODA anchors on a vivid Green (#7efbb3) as their primary brand signal, paired with Blue (#0d382e), and accented by Green. The palette leans cool — projecting trust and professionalism.

#7efbb3

Primary

#0d382e

Secondary

#34855e

Accent

#d8f9e7

Accent

#5cca8e

Accent

#48a571

Accent

cool palette(0w/6c)Green · Blue

Typography

AUTO Hlaváček, a.s. - ŠKODA uses SKODANext across both headings and body — a sans-serif — clean, modern, and optimized for digital.

Aa
SKODANextBodySans Serif
Aa
SKODANextHeadingsSans Serif
Aa
arialUISans Serif

Logo Anatomy

AUTO Hlaváček, a.s. - ŠKODA uses a wordmark — the brand name IS the logo, relying on typography alone. Minimal complexity — clean and scalable across all touchpoints. Style: clean, modern, professional.

Type

Wordmark

Primary Shape

rectangle

Contains

Text

Complexity

3/10

cleanmodernprofessional

Brand Character

AUTO Hlaváček, a.s. - ŠKODA is authoritative and decisive.

Confidence
75%
Formality
65%
Enthusiasm
65%
Technicality
60%
Warmth
55%
Voice Person

third

Reading Level

high_school

CTA Style

direct

Signature Words

ŠkodaAutoHlaváčekservisprodej

Design Playbook

Photography

product, lifestyle

Lighting

natural

Color Treatment

full_color

Icons

flat

Navigation

top

Call to Action

rounded

Spacing

comfortable

Hero Approach

image

Digital Footprint

Built on Next.js, active on 1 social platform.

Built withNext.js
Social
facebook

Market Presence

Local market, based in CZ.

Origin

CZ

Market Scope

local

Languages

cs

AUTO Hlaváček, a.s. - ŠKODA is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by AUTO Hlaváček, a.s. - ŠKODA. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →

Logo Variants

Primary SVG logo

Primary SVG

Primary Logo
Wordmark
Text

Primary shape: rectangle

Complexity30%
cleanmodernprofessional

Brand Codes

#7efbb3

Signature ColorSupporting

A bright green used for accents, reflecting the ŠKODA brand identity.

Consistency80%
Website
ActiveOccasional

SKODANext

Typography CodeSupporting

Used for headings and body text, providing a modern and clean look.

Consistency80%
Website
ActiveOccasional

ŠKODA

Acronym CodeSupporting

The brand is heavily associated with the acronym ŠKODA.

Consistency90%
WebsiteAdvertisingSocial
ActiveOccasional

Social Media Intelligence

Facebookarticle

Událost ve městě Dub nad Moravou, Olomoucký kraj, Česká republika, pořádá Auto Hlaváček a.s. dne sobota, červen 1 2024

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