HlídacíPes.org logo

HlídacíPes.org

The Explorer
Media·Online News·hlidacipes.org

Serves Citizens interested in investigative journalism and public affairs

Bree Serif BoldIndependentInvestigativeReliableObjective11/12 intel

What Drives Them

🧭
The Explorer

Pushes boundaries. Seeks new frontiers and experiences.

HlídacíPes.org je projektem Ústavu nezávislé žurnalistiky. Projektem, jehož autoři jsou přesvědčeni, že nezávislá odhalovací žurnalistika je veřejným statkem.

TransparencyAccountabilityPublic InterestIntegrity

Color Intelligence

HlídacíPes.org anchors on a vivid Red (#cc0000) as their primary brand signal, paired with Red (#f9e3e3), and accented by Red. The palette leans warm — inviting and energetic.

#cc0000

Primary

#f9e3e3

Secondary

#d32424

Accent

#fffefe

Background

#f2bdbd

Accent

#000000

Text

warm palette(6w/0c)Red

Typography

Headings set in Bree Serif Bold (a serif — evoking tradition, authority, and print heritage), body in Open Sans (a sans-serif — clean, modern, and optimized for digital). This serif/sans pairing creates classic typographic contrast.

Aa
Bree Serif BoldHeadingsSerif
Aa
Open SansBodySans Serif
Aa
Open SansnavigationSans Serif

Logo Anatomy

HlídacíPes.org uses a combination mark — pairing symbol with wordmark for versatility.

Type

Combination Mark

Contains

Icon + Text

Brand Character

HlídacíPes.org is formal and professional, authoritative and decisive.

Confidence
80%
Formality
70%
Urgency
65%
Enthusiasm
60%
Technicality
55%
Voice Person

third

Reading Level

high_school

CTA Style

direct

Signature Words

žurnalistikaveřejnémzájmu

Design Playbook

No design patterns detected

Digital Footprint

Built on WordPress.

Built withWordPress

Market Presence

Nationwide presence, based in CZ.

Origin

CZ

Market Scope

national

Languages

cs

HlídacíPes.org is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by HlídacíPes.org. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →

Logo Variants

Primary Raster logo

Primary Raster

Primary Logo
Combination Mark
IconText

Brand Codes

Bright Red

Signature ColorSupporting

Used for headlines and important links, conveying urgency and importance.

Consistency80%
WebsiteSocial
ActiveOccasional

Žurnalistika ve veřejném zájmu

CatchphraseSupporting

Repeated phrase emphasizing the brand's mission.

Consistency90%
WebsiteSocial
ActiveOccasional

HlídacíPes wordmark

Typography CodeSupporting

The wordmark uses a red sans-serif typeface with acute accents over the 'i' and 'e' in 'HlídacíPes'.

Consistency90%
Website
ActiveOccasional

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