HockeySportShop
The SageServes Hockey players of all levels
What Drives Them
Seeks truth. Wins through knowledge and informed perspective.
HockeySportShop emphasizes expertise through its knowledgeable personality, technical voice, and descriptive product names. They aim to be the go-to source for hockey equipment, catering to various player levels and needs.
Color Intelligence
HockeySportShop anchors on Red (#db442c) as their primary brand signal, paired with Orange (#fbbb07), and accented by Red. The palette leans warm — inviting and energetic.
#db442c
Primary
#fbbb07
Secondary
#d56853
Accent
#3e4b59
Accent
#9dbfeb
Accent
#f2c74c
Accent
Typography
Headings set in Exo 2 (a sans-serif — clean, modern, and optimized for digital), body in Source Sans 3 (a sans-serif — clean, modern, and optimized for digital).
Logo Anatomy
HockeySportShop uses a combination mark — pairing symbol with wordmark for versatility. Moderate detail — balancing distinctiveness with versatility. Style: sports, dynamic, modern.
Combination Mark
rectangle
Icon + Text
6/10
Brand Character
HockeySportShop is authoritative and decisive, energetic and passionate, urgent and action-driven.
first_plural
high_school
direct
Signature Words
Design Playbook
product_focused, action_shots
studio
full_color
flat
horizontal_menu
rounded
comfortable
image_carousel
Digital Footprint
Built on Shoptet, active on 1 social platform.
Market Presence
Nationwide presence, based in CZ.
CZ
national
cs
HockeySportShop is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by HockeySportShop. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoPrimary shape: rectangle
Brand Codes
Hockey Red
The specific shade of red used throughout the site, especially in buttons and accents. Hex: #d33a36
Source Sans 3
The primary font used for body text and UI elements.
Descriptive Product Names
Product names are generally descriptive of the item and its features.
Czech Language
The website is primarily in Czech, reflecting its local market.
Shoptet Platform
The website uses the Shoptet e-commerce platform, which has a recognizable layout and functionality.
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