HOEL Coffee
The Innocent“Káva podle Vašich představ”
Serves Coffee enthusiasts, local customers
What Drives Them
Values simplicity and honesty. Trusted for being genuine.
Color Intelligence
HOEL Coffee anchors on a muted Orange (#6f5a4e) as their primary brand signal, paired with Orange (#e2dbcd), and accented by Orange. The palette leans warm — inviting and energetic.
#6f5a4e
Primary
#e2dbcd
Secondary
#c8b590
Accent
#cf9d2d
Accent
#342119
Background
#fdfdfc
Background
Typography
Headings set in Poppins (a sans-serif — clean, modern, and optimized for digital), body in Arial (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
HOEL Coffee uses a combination mark — pairing symbol with wordmark for versatility. Moderate detail — balancing distinctiveness with versatility. Style: modern, minimalist.
Combination Mark
rectangle
Icon + Text
5/10
Brand Character
HOEL Coffee is warm and approachable, energetic and passionate, simply spoken and accessible.
third
middle_school
playful
Signature Words
Design Playbook
Digital Footprint
active on 2 social platforms.
Market Presence
Local market, based in CZ.
CZ
local
cs
HOEL Coffee is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by HOEL Coffee. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoPrimary shape: rectangle
Brand Codes
#342119
Dark brown color used for the logo and text, representing coffee beans and a sense of warmth.
Káva podle Vašich představ
Tagline emphasizing customization and personalized coffee experience.
Poppins
Modern and clean font used for headings and body text, creating a welcoming feel.
Hoel script
The brand name "Hoel" is written in a distinctive, flowing script font.
Coffee bean scoop
A stylized illustration of a wooden scoop overflowing with coffee beans is used.
Social Media Intelligence
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![0,75 [Sedmička] logo](/assets/075-cz/logo/512.png){kind=logo}
