Hopsarium
The Jester“Svět rodinné zábavy”
Serves Families with children
What Drives Them
Finds joy in the moment. Connects through humor and lightheartedness.
Color Intelligence
Hopsarium anchors on a vivid Yellow (#e5de03) as their primary brand signal, paired with Yellow (#23231a), and accented by Yellow. The palette leans warm — inviting and energetic.
#e5de03
Primary
#23231a
Secondary
#656112
Accent
#eadc7a
Accent
#fefefa
Background
#78652e
Accent
Typography
Headings set in Poetsen One (a display face — designed for headlines and visual impact), body in Plus Jakarta Sans (a sans-serif — clean, modern, and optimized for digital). 4 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Hopsarium uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
Hopsarium is casual and conversational, authoritative and decisive, warm and approachable — also energetic and passionate and simply spoken and accessible and playful and witty.
first_plural
elementary
playful
Signature Words
Design Playbook
Digital Footprint
Built on WordPress, active on 3 social platforms.
Market Presence
Local market, based in CZ.
CZ
local
cs
Hopsarium is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Hopsarium. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary SVG
Primary LogoBrand Codes
Bright Yellow #e7d603
Used for accents and calls to action, conveying fun and energy.
Poetsen One
A playful and rounded font used for headings, creating a fun and inviting atmosphere.
Playful
The name 'Hopsarium' combines 'hops' (related to jumping/activity) with 'arium' (a place), suggesting a place for fun and activity.
Hopsarium bee
A cartoon bee with a smiling face is used as a mascot.
Cartoon style
The brand uses a cartoonish illustration style for its mascots and location icons.
Social Media Intelligence
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