Hotel Horní Pramen
The InnocentWhat Drives Them
Values simplicity and honesty. Trusted for being genuine.
Color Intelligence
and accented by Gray. The palette leans warm — inviting and energetic.
#d3d3d3
Accent
#a5a5a5
Accent
#3e3d3d
Text
#747474
Accent
#131212
Text
#fdfdfd
Background
Typography
Headings set in nimbus-sans-tw01con (a sans-serif — clean, modern, and optimized for digital), body in open sans (a sans-serif — clean, modern, and optimized for digital). 6 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Hotel Horní Pramen uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
Hotel Horní Pramen is authoritative and decisive, warm and approachable, simply spoken and accessible.
third
high_school
soft
Signature Words
Design Playbook
Digital Footprint
Built on Wix, active on 2 social platforms.
Market Presence
Local market, headquartered in Spindleruv Mlyn, CZ, communicating in 4 languages.
CZ
Spindleruv Mlyn, CZ
local
en, de, pl, cs
Hotel Horní Pramen is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Hotel Horní Pramen. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoBrand Codes
Dark Gray
Used in the website's background and accents, specifically #1b1a1a.
Open Sans
Used for body text, creating a readable and accessible feel.
Scenic Landscapes
Showcasing the natural beauty of the surrounding area.
Bold Sans-Serif
The logo uses a bold, sans-serif typeface with a slightly condensed appearance, giving it a strong and modern feel.
Social Media Intelligence
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