What Drives Them
Relatable and down-to-earth. Connects through belonging.
Color Intelligence
Hostel Loket anchors on a vivid Orange (#ffc95e) as their primary brand signal, paired with Blue (#9bbee8), and accented by Gray. The palette leans warm — inviting and energetic.
#ffc95e
Primary
#9bbee8
Secondary
#fbf5ee
Background
#000000
Background
#d9d9d9
Accent
#40a9ff
Accent
Typography
Headings set in SF Pro Text (a sans-serif — clean, modern, and optimized for digital), body in var(--font-family)!important (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Hostel Loket uses a combination mark — pairing symbol with wordmark for versatility. Moderate detail — balancing distinctiveness with versatility. Style: minimalist, flat, modern.
Combination Mark
rectangle
Icon + Text
4/10
Brand Character
Hostel Loket is authoritative and decisive, warm and approachable, simply spoken and accessible.
first_plural
middle_school
soft
Signature Words
Design Playbook
candid, travel, lifestyle
natural
full_color
flat
horizontal
rounded
comfortable
image
Digital Footprint
Built on WordPress.
Market Presence
Local market, based in CZ, communicating in 2 languages.
CZ
local
cs, en
Hostel Loket is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Hostel Loket. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoPrimary shape: rectangle
Brand Codes
#ffd789
Light yellow used for background elements.
Loket
The name of the town is prominently featured, connecting the hostel to the local culture and history.
SF Pro Text
Used for body text, providing a modern and readable experience.
Stylized Sun
A stylized sun illustration with jagged rays emanating from a central point, used as a visual element.
Curved Lines
A set of curved lines, resembling waves or stylized paths, are used as a visual element beneath the text.
Hostel Loket Font
The words 'Hostel Loket' are written in a distinctive, bold font.
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