What Drives Them
Organized and dependable. Creates order and stability.
Color Intelligence
Hotel Taurus anchors on Yellow (#b0a06c) as their primary brand signal, paired with Green (#008a00), and accented by Gray. The palette leans warm — inviting and energetic.
#ffffff
Background
#6a6a6a
Accent
#373535
Text
#000000
Background
#b0a06c
Primary
#008a00
Secondary
Typography
Headings set in apparat (a sans-serif — clean, modern, and optimized for digital), body in Open Sans (a sans-serif — clean, modern, and optimized for digital). 4 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Hotel Taurus uses a combination mark — pairing symbol with wordmark for versatility. Moderate detail — balancing distinctiveness with versatility. Style: modern, minimalist.
Combination Mark
circle
Icon + Text
4/10
Brand Character
Hotel Taurus is authoritative and decisive, simply spoken and accessible.
third
high_school
direct
Signature Words
Design Playbook
stock, architectural
natural
full_color
flat
standard
rounded
comfortable
image
Digital Footprint
active on 5 social platforms.
Market Presence
Local market, headquartered in Prague, CZ.
CZ
Prague, CZ
local
en
Hotel Taurus is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Hotel Taurus. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoPrimary shape: circle
Brand Codes
Taurus Gold
Used as an accent color, particularly in the logo and for highlighting key information.
Apparat
Used for headings, giving a modern and stylish look.
Prague Landmarks
Features images of Prague landmarks to emphasize location.
Social Media Intelligence
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