Hotel U Kapličky
Serves Tourists seeking a modern and luxurious hotel experience with a focus on gastronomy.
What Drives Them
The brand emphasizes luxury through its values, personality, signature words ('luxusní ubytování,' 'designové pokoje'), and voice profile (high exclusivity, confidence). The design focus and regional identity further enhance this sense of upscale, localized luxury.
Color Intelligence
The palette leans warm — inviting and energetic.
#9f978f
Background
#ffffff
Background
#000000
Background
#abaaa9
Background
#eceeee
Background
#665e59
Background
Typography
Single-font system — disciplined and consistent.
Logo Anatomy
Hotel U Kapličky uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
Hotel U Kapličky is warm and approachable, energetic and passionate, simply spoken and accessible.
third
high_school
direct
Signature Words
Design Playbook
hotel interiors, food photography, lifestyle
natural
vibrant
flat
horizontal
rounded
comfortable
image_carousel
Digital Footprint
Built on WordPress, active on 2 social platforms.
Market Presence
Regional presence, headquartered in Písek, CZ, communicating in 3 languages.
CZ
Písek, CZ
regional
cs, en, de
Hotel U Kapličky is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Hotel U Kapličky. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoBrand Codes
Regional Identity
References to the South Bohemian region.
Kaplicky Blue
Consistent use of a specific shade of blue (#007cba) in the website design.
Bright Interior Shots
Consistent use of bright, well-lit interior shots of the hotel rooms and facilities.
House-shaped logo
The hotel's logo features a stylized house shape, suggesting a welcoming and home-like atmosphere.
Hotel U Kapličky
The hotel's name is displayed in a distinctive font, creating a unique visual identity.
U KAPLIČKY font
The hotel's name is written in a distinctive font, which is used consistently across the website and other marketing materials.
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