Hračkárna Hračička logo

Hračkárna Hračička

The Jester
Retail·Toy Store·hracicka-cz.sumupstore.com

Serves Parents and children

Open SansPlayfulFriendlyWarmReliable11/12 intel

What Drives Them

🎭
The Jester

Finds joy in the moment. Connects through humor and lightheartedness.

QualityCreativityCustomer SatisfactionCommunity

Color Intelligence

Hračkárna Hračička anchors on Orange (#af7a42) as their primary brand signal, paired with Orange (#e6dfd0), and accented by Orange. The palette leans warm — inviting and energetic.

#af7a42

Primary

#e6dfd0

Secondary

#d8aa94

Accent

#86b5c4

Accent

#c83888

Accent

#3f6962

Accent

warm palette(4w/2c)Orange · Blue · Pink

Typography

Headings set in var(--font-heading) (a sans-serif — clean, modern, and optimized for digital), body in Open Sans (a sans-serif — clean, modern, and optimized for digital). 5 typeface families in play — a richer, more layered typographic system.

Aa
Open SansBodySans Serif
Aa
arialUISans Serif
Aa
var(--font-heading)HeadingsSans Serif
Aa
var(--font-text)BodySans Serif
Aa
var(--font-label)UISans Serif

Logo Anatomy

Hračkárna Hračička uses a wordmark — the brand name IS the logo, relying on typography alone. Minimal complexity — clean and scalable across all touchpoints. Style: clean, modern.

Type

Wordmark

Primary Shape

rectangle

Contains

Text

Complexity

3/10

cleanmodern

Brand Character

Hračkárna Hračička is casual and conversational, warm and approachable, energetic and passionate — also simply spoken and accessible.

Enthusiasm
80%
Warmth
70%
Confidence
65%
Humor
60%
Nostalgia
45%
Voice Person

third

Reading Level

middle_school

CTA Style

playful

Signature Words

Hračička

Design Playbook

Photography

product photography

Lighting

natural

Color Treatment

full_color

Icons

flat

Navigation

top

Call to Action

rounded

Spacing

loose

Hero Approach

image

Digital Footprint

Built on SumUp, active on 1 social platform.

Built withSumUp
Social
facebook

Market Presence

Local market, based in CZ.

Origin

CZ

Market Scope

local

Languages

cs

Hračkárna Hračička is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Hračkárna Hračička. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →

Logo Variants

Primary Raster logo

Primary Raster

Primary Logo
Wordmark
Text

Primary shape: rectangle

Complexity30%
cleanmodern

Brand Codes

Open Sans

Typography CodeSupporting

Used for body text, providing a readable and friendly feel.

Consistency70%
Website
ActiveOccasional

Social Media Intelligence

Facebook

More brands in Retail

Explore other brands in this industry to compare visual identities.