HRAVÉ KNIHY logo

HRAVÉ KNIHY

The Caregiver
Retail·Books·hraveknihy.cz

Serves Parents of children with autism

Source Sans 3EducationalPlayfulCaringSupportive11/12 intel

What Drives Them

🤝
The Caregiver

Puts people first. Builds trust through genuine care.

EducationCreativityCommunitySupport

Color Intelligence

HRAVÉ KNIHY anchors on Orange (#f8e3da) as their primary brand signal, paired with Blue (#aed7ea), and accented by Red. The palette leans warm — inviting and energetic.

#f8e3da

Primary

#aed7ea

Secondary

#4b3030

Accent

#d71a0b

Accent

#9ba315

Accent

#78a8b9

Accent

warm palette(4w/2c)Orange · Blue · Red · Yellow

Typography

Headings set in Exo 2 (a sans-serif — clean, modern, and optimized for digital), body in Source Sans 3 (a sans-serif — clean, modern, and optimized for digital). 5 typeface families in play — a richer, more layered typographic system.

Aa
Source Sans 3BodySans Serif
Aa
Exo 2HeadingsSans Serif
Aa
Arialsecondary_headingSans Serif
Aa
var(--template-headings-font)UIvariable
Aa
var(--template-font)navigationvariable

Logo Anatomy

HRAVÉ KNIHY uses a combination mark — pairing symbol with wordmark for versatility. Moderate detail — balancing distinctiveness with versatility. Style: playful, colorful.

Type

Combination Mark

Primary Shape

abstract

Contains

Icon + Text

Complexity

6/10

playfulcolorful

Brand Character

HRAVÉ KNIHY is casual and conversational, authoritative and decisive, warm and approachable — also energetic and passionate and simply spoken and accessible.

Warmth
90%
Enthusiasm
80%
Confidence
70%
Formality
35%
Humor
30%
Voice Person

first_plural

Reading Level

middle_school

CTA Style

soft

Signature Words

hravé knihyděti s autismemrůstobjevovat světpomáháte

Design Playbook

Photography

product, lifestyle

Lighting

natural

Color Treatment

full_color

Icons

flat

Navigation

horizontal

Call to Action

rounded

Spacing

comfortable

Hero Approach

image_carousel

Digital Footprint

Built on myshoptet, active on 4 social platforms.

Built withmyshoptet
Social
facebookinstagramyoutubetiktok

Market Presence

Nationwide presence, based in CZ.

Origin

CZ

Market Scope

national

Languages

cs

HRAVÉ KNIHY is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by HRAVÉ KNIHY. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →

Logo Variants

Primary Raster logo

Primary Raster

Primary Logo
Combination Mark
IconText

Primary shape: abstract

Complexity60%
playfulcolorful

Brand Codes

Dusty Rose

Signature ColorSupporting

Used as a background color, creating a warm and inviting feel.

Consistency75%
WebsiteSocial
ActiveOccasional

Source Sans 3

Typography CodeSupporting

Used for body text, providing a clean and readable experience.

Consistency80%
Website
ActiveOccasional

Supporting Children with Autism

Origin StorySupporting

The brand's mission is to support children with autism.

Consistency90%
WebsiteSocial
ActiveOccasional

Hand-drawn style

Illustration Style CodeSupporting

The logo and book illustrations feature a simple, hand-drawn style with thick outlines and bright colors, giving them a playful and childlike appearance.

Consistency90%
Website
ActiveOccasional

Heart on book

Signature ShapeSupporting

A heart shape is prominently displayed on the cover of a book in the logo, suggesting a focus on love and care in the books.

Consistency80%
Website
ActiveOccasional

Founder

Founder FigureSupporting

A woman is featured prominently on the homepage, likely the founder or a key figure associated with the brand.

Consistency70%
Website
ActiveOccasional

Social Media Intelligence

Facebook
Instagram

More brands in Retail

Explore other brands in this industry to compare visual identities.