Hugolík
The Creator“Hugolik.cz – Originální hrací podložky s vlastními fotkami”
Serves Parents with young children
What Drives Them
Brings ideas to life. Values imagination and self-expression.
Color Intelligence
Hugolík anchors on Blue (#21aad3) as their primary brand signal, paired with Blue (#5897fb), and accented by Green. The palette leans cool — projecting trust and professionalism.
#21aad3
Primary
#5897fb
Secondary
#dcdee2
Background
#008000
Accent
#121212
Text
#ffffff
Surface
Typography
3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Brand Character
Hugolík is casual and conversational, warm and approachable, energetic and passionate — also simply spoken and accessible.
third
middle_school
playful
Signature Words
Design Playbook
product, lifestyle
natural
full_color
flat
horizontal
rounded
comfortable
image
Digital Footprint
Built on WordPress, active on 2 social platforms.
Market Presence
Nationwide presence, based in CZ.
CZ
national
cs
Hugolík is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Hugolík. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Brand Codes
Bright Teal
Used as a primary accent color for buttons and highlights.
Hind Vadodara
Friendly and approachable font used for headings and body text.
Product Focused
Clear, well-lit photos of the play mats.
Hugolík
Brand name itself is a playful, diminutive form.
Social Media Intelligence
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