ICTour logo

ICTour

The Caregiver
Travel·Travel Agency·ictour.cz

Serves Families and individuals seeking travel packages

MuliReliability-nessReliableHelpfulApproachableModern10/12 intel

What Drives Them

🤝
The Caregiver

Puts people first. Builds trust through genuine care.

Reliability-ness

ICTour emphasizes customer satisfaction, professionalism, and transparency, coupled with a reliable and helpful personality. The high confidence score in their voice profile further supports this positioning.

Customer SatisfactionProfessionalismTransparencyInnovation

Color Intelligence

ICTour anchors on Orange (#e0903d) as their primary brand signal, paired with Red (#843626), and accented by Blue. The palette leans warm — inviting and energetic.

#e0903d

Primary

#843626

Secondary

#000000

Background

#e3edf3

Accent

#ffffff

Background

#e85e21

Accent

warm palette(5w/1c)Orange · Red · Blue

Typography

Headings set in Open Sans (a sans-serif — clean, modern, and optimized for digital), body in Muli (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.

Aa
MuliBodySans Serif
Aa
Open SansHeadingsSans Serif
Aa
RobotoUISans Serif

Logo Anatomy

ICTour uses a combination mark — pairing symbol with wordmark for versatility.

Type

Combination Mark

Contains

Icon + Text

Brand Character

ICTour is authoritative and decisive, warm and approachable.

Confidence
79%
Warmth
68%
Enthusiasm
63%
Formality
55%
Nostalgia
49%
Voice Person

first_plural

Reading Level

middle_school

CTA Style

direct

Signature Words

ictourictravelgroupdůležité odkazyspolupracujemehradébní

Design Playbook

Photography

Stock photography, Travel destinations

Lighting

natural

Color Treatment

full_color

Icons

flat

Navigation

horizontal

Call to Action

rounded

Spacing

moderate

Hero Approach

image

Digital Footprint

Built on WordPress, active on 1 social platform.

Built withWordPress
Social
facebook

Market Presence

Nationwide presence, headquartered in Uherské Hradiště, CZ.

Origin

CZ

Headquarters

Uherské Hradiště, CZ

Market Scope

national

Languages

cs

ICTour is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by ICTour. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →

Logo Variants

Primary Raster logo

Primary Raster

Primary Logo
Combination Mark
IconText

Brand Codes

ICTour Blue

Signature ColorSupporting

The dark blue color (#131f6b) used in the logo and throughout the website.

Consistency80%
WebsiteSocial
ActiveOccasional

Open Sans Headings

Typography CodeSupporting

Use of Open Sans for headings.

Consistency70%
Website
ActiveOccasional

Czech Language

Cultural SymbolSupporting

Website is in Czech language.

Consistency100%
WebsiteSocial
ActiveOccasional

ICTour

Naming ConventionSupporting

Brand name includes 'IC' and 'Tour'.

Consistency100%
WebsiteAdvertisingSocial
ActiveOccasional

Abstract Leaf

Signature ShapeSupporting

An abstract leaf-like shape, split into two colors, is used as a visual element.

Consistency90%
Website
ActiveOccasional

ictour font

Typography CodeSupporting

The 'ictour' text uses a specific font with rounded terminals and a distinct 'i' dot.

Consistency80%
Website
ActiveOccasional

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