Inovační centrum Ústeckého kraje - ICUK logo

Inovační centrum Ústeckého kraje - ICUK

The Creator
Innovation·Innovation Center·icuk.cz

Serves Startups, SMEs, Schools

AxoGrotesk-BoldInnovativeSupportiveResourcefulCollaborative11/12 intel

What Drives Them

The Creator

Brings ideas to life. Values imagination and self-expression.

Jsme nositelem vize funkčního inovačního ekosystému v kraji a vytrvalým bojovníkem za jeho vytvoření.

InnovationRegional DevelopmentCollaborationEducation

Color Intelligence

Inovační centrum Ústeckého kraje - ICUK anchors on a muted Blue (#eceef3) as their primary brand signal, and accented by Gray. The palette leans cool — projecting trust and professionalism.

#d8d9da

Accent

#2a2c32

Text

#ffffff

Background

#a6a7aa

Accent

#7a7b80

Accent

#eceef3

Primary

cool palette(1w/5c)Gray · Blue

Typography

Headings set in AxoGrotesk-Bold (a sans-serif — clean, modern, and optimized for digital), body in GT-America-Standard-Regular (a sans-serif — clean, modern, and optimized for digital). 4 typeface families in play — a richer, more layered typographic system.

Aa
AxoGrotesk-BoldHeadingsSans Serif
Aa
GT-America-Standard-RegularBodySans Serif
Aa
Arialsecondary_headingSans Serif
Aa
NunitonavigationSans Serif

Logo Anatomy

Inovační centrum Ústeckého kraje - ICUK uses a combination mark — pairing symbol with wordmark for versatility. Moderate detail — balancing distinctiveness with versatility. Style: modern, geometric, clean.

Type

Combination Mark

Primary Shape

rectangle

Contains

Icon + Text

Complexity

5/10

moderngeometricclean

Brand Character

Inovační centrum Ústeckého kraje - ICUK is authoritative and decisive, energetic and passionate, technically detailed.

Confidence
85%
Technicality
75%
Enthusiasm
70%
Formality
65%
Warmth
55%
Voice Person

first_plural

Reading Level

college

CTA Style

direct

Signature Words

inovaceekosystémkrajicukústecký

Design Playbook

Photography

professional, event photography

Lighting

natural

Color Treatment

full_color

Icons

flat

Navigation

horizontal

Call to Action

rounded

Spacing

moderate

Hero Approach

image

Digital Footprint

Built on WordPress, active on 4 social platforms.

Built withWordPress
Social
facebooklinkedininstagramyoutube

Market Presence

Regional presence, based in CZ, communicating in 2 languages.

Origin

CZ

Market Scope

regional

Languages

cs, en

Inovační centrum Ústeckého kraje - ICUK is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Inovační centrum Ústeckého kraje - ICUK. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →

Logo Variants

Primary SVG logo

Primary SVG

Primary Logo
Combination Mark
HorizontalIconText

Primary shape: rectangle

Complexity50%
moderngeometricclean

Brand Codes

00539f

Signature ColorSupporting

Dominant blue color used in the logo, headings, and key elements.

Consistency90%
WebsiteSocial
ActiveOccasional

fbeb45

Signature ColorSupporting

Bright yellow used as an accent color, often paired with the blue.

Consistency80%
WebsiteSocial
ActiveOccasional

AxoGrotesk-Bold

Typography CodeSupporting

Used for headings, providing a modern and strong visual identity.

Consistency70%
Website
ActiveOccasional

Social Media Intelligence

Facebook
Instagram

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