Indiana Jerky
The Outlaw“Náčelník „Ten, který suší maso“ dobře ví, jak dobít energii. Dejte si sušené maso Indiana Jerky, zkroťte bizona a širá loviště jsou jen vaše! Howgh.”
Serves Outdoor enthusiasts and snack lovers
What Drives Them
Challenges the status quo. Breaks rules to build better ones.
Color Intelligence
Indiana Jerky anchors on a muted Red (#2f2224) as their primary brand signal, paired with Red (#740a17), and accented by Gray. The palette leans warm — inviting and energetic.
#2f2224
Primary
#740a17
Secondary
#f3f3f3
Accent
#6c5f60
Accent
#9a9898
Accent
#020101
Background
Typography
Headings set in Conv_Trajan Pro Bold (a serif — evoking tradition, authority, and print heritage), body in Open Sans (a sans-serif — clean, modern, and optimized for digital). This serif/sans pairing creates classic typographic contrast. 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Indiana Jerky uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
Indiana Jerky is casual and conversational, authoritative and decisive, warm and approachable — also energetic and passionate and simply spoken and accessible.
third
high_school
playful
Signature Words
Design Playbook
Product-focused, Lifestyle
natural
full_color
flat
horizontal
rounded
moderate
image
Digital Footprint
Built on Bootstrap, active on 4 social platforms.
Market Presence
Nationwide presence, based in AT.
AT
national
de
Indiana Jerky is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Indiana Jerky. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoBrand Codes
Indian
References Native American culture and traditions.
Sušené maso vyrobené podle indiánských receptur
Tagline emphasizing the Native American recipe inspiration.
#730a17
Dark red used for key elements, evoking a rustic and natural feel.
Social Media Intelligence
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