What Drives Them
Brings ideas to life. Values imagination and self-expression.
Color Intelligence
IN EVENTS PRO anchors on Purple (#441464) as their primary brand signal, paired with Blue (#00007e), and accented by Blue. The palette balances warm and cool tones.
#441464
Primary
#00007e
Secondary
#000000
Background
#0000ff
Accent
#f3037e
Accent
#1c1c1a
Text
Typography
Headings set in Helvetica (a sans-serif — clean, modern, and optimized for digital), body in Arial (a sans-serif — clean, modern, and optimized for digital). 4 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
IN EVENTS PRO uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
IN EVENTS PRO is authoritative and decisive, energetic and passionate.
first_plural
high_school
direct
Signature Words
Design Playbook
Digital Footprint
Built on WordPress.
Market Presence
Nationwide presence, headquartered in Olomouc, CZ.
CZ
Olomouc, CZ
national
cs
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Logo Variants
Primary Raster
Primary LogoBrand Codes
#441465
Dark purple used in the logo and as a highlight color.
Poppins
Modern sans-serif font used for headings, conveying a contemporary feel.
Tvoříme zážitky
Tagline emphasizing the creation of experiences.
Bold Text Overlay
The brand name is displayed in large, bold text that overlays a background image, creating a visual effect where the image appears to be within the letters.
Dynamic Event Photography
The photography style features dynamic shots of events, often with vibrant colors and a sense of energy, capturing the atmosphere of live performances and gatherings.
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