Irt.cz logo

Irt.cz

The Ruler
Retail·Home & Garden·irt.cz

Serves Home canners and food preservation enthusiasts

RobotoReliablePracticalHelpfulEfficient10/12 intel

What Drives Them

👑
The Ruler

Organized and dependable. Creates order and stability.

QualityCustomer SatisfactionAffordabilityTradition

Color Intelligence

Irt.cz anchors on a vivid Red (#940500) as their primary brand signal, paired with Yellow (#d6a60f), and accented by Orange. The palette leans warm — inviting and energetic.

#940500

Primary

#d6a60f

Secondary

#fbe3b9

Accent

#ea736d

Accent

#d00905

Accent

#ffffff

Background

warm palette(6w/0c)Red · Yellow · Orange

Typography

Headings set in var(--template-headings-font) (a sans-serif — clean, modern, and optimized for digital), body in Roboto (a sans-serif — clean, modern, and optimized for digital). 4 typeface families in play — a richer, more layered typographic system.

Aa
RobotoBodySans Serif
Aa
ArialUISans Serif
Aa
var(--template-font)navigationSans Serif
Aa
var(--template-headings-font)HeadingsSans Serif

Logo Anatomy

Irt.cz uses a combination mark — pairing symbol with wordmark for versatility. Moderate detail — balancing distinctiveness with versatility. Style: modern, clean, simple.

Type

Combination Mark

Primary Shape

rectangle

Contains

Icon + Text

Complexity

4/10

moderncleansimple

Brand Character

Irt.cz is authoritative and decisive.

Confidence
75%
Technicality
65%
Enthusiasm
60%
Formality
55%
Urgency
55%
Voice Person

third

Reading Level

high_school

CTA Style

direct

Signature Words

zavařovacísklenicevíčka

Design Playbook

Photography

product_focused, stock_photography

Lighting

natural

Color Treatment

full_color

Icons

flat

Navigation

horizontal

Call to Action

rounded

Spacing

comfortable

Hero Approach

image_carousel

Digital Footprint

Built on myshoptet, active on 1 social platform.

Built withmyshoptet
Social
instagram

Market Presence

Nationwide presence, based in CZ, communicating in 2 languages.

Origin

CZ

Market Scope

national

Languages

cs, sk

Irt.cz is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Irt.cz. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →

Logo Variants

Primary Raster logo

Primary Raster

Primary Logo
Combination Mark
IconText

Primary shape: rectangle

Complexity40%
moderncleansimple

Brand Codes

9a0600

Signature ColorSupporting

Dark red color used for accents and highlights, creating a traditional and rustic feel.

Consistency80%
WebsiteSocial
ActiveOccasional

Roboto

Typography CodeSupporting

Used for headings and body text, providing a modern and readable appearance.

Consistency90%
Website
ActiveOccasional

Yin-Yang Circle

Signature ShapeSupporting

A circle divided into red and yellow sections in a yin-yang style, with the letters 'IR' and the word 'THERMIC' overlaid.

Consistency90%
Website
ActiveOccasional

Social Media Intelligence

Instagram

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