Itron logo

Itron

The Creator

Get visibility and control at the grid edge

Energy·Energy Management·itron.cz

Serves Utilities and energy providers

Source Sans 3InnovativeReliableTechnicalEfficient11/12 intel

What Drives Them

The Creator

Brings ideas to life. Values imagination and self-expression.

SustainabilityEfficiencyInnovationCustomer Focus

Color Intelligence

Itron anchors on Red (#d2292d) as their primary brand signal, paired with Yellow (#403c2e), and accented by Orange. The palette leans warm — inviting and energetic.

#d2292d

Primary

#403c2e

Secondary

#ffcb48

Accent

#e1967a

Accent

#c14443

Accent

#c7c5c6

Accent

warm palette(6w/0c)Red · Yellow · Orange · Gray

Typography

Itron uses Source Sans 3 across both headings and body — a sans-serif — clean, modern, and optimized for digital.

Aa
Source Sans 3BodySans Serif
Aa
Source Sans 3HeadingsSans Serif
Aa
Source Sans 3secondary_headingSans Serif
Aa
Source Sans 3navigationSans Serif
Aa
slickUISans Serif

Logo Anatomy

Itron uses a combination mark — pairing symbol with wordmark for versatility.

Type

Combination Mark

Contains

Icon + Text

Brand Character

Itron is formal and professional, authoritative and decisive, cool and detached — also technically detailed.

Confidence
80%
Technicality
80%
Formality
75%
Enthusiasm
55%
Exclusivity
40%
Voice Person

third

Reading Level

college

CTA Style

direct

Signature Words

energysmart gridsolutions

Design Playbook

No design patterns detected

Digital Footprint

active on 5 social platforms.

Social
linkedininstagramtwitteryoutubefacebook

Market Presence

Global presence, based in XX, communicating in 10 languages.

Origin

XX

Market Scope

global

Languages

en, sv, es, ja, pl, it, pt, fr, in, de

Itron is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Itron. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →

Logo Variants

Primary Raster logo

Primary Raster

Primary Logo
Combination Mark
IconText

Brand Codes

#d2292d

Signature ColorSupporting

Red used for the website's header and accents.

Consistency80%
WebsiteAdvertisingSocial
ActiveOccasional

Source Sans 3

Typography CodeSupporting

Used for body text, creating a modern and clean look.

Consistency90%
WebsiteAdvertisingSocial
ActiveOccasional

Smart Grid Solutions

Proprietary TechnologySupporting

Focus on advanced technology for energy management.

Consistency70%
Website
ActiveOccasional

Real-life scenarios

Photography Style CodeSupporting

The photography style features real-life scenarios with people interacting with technology, often in a natural or urban environment.

Consistency90%
Website
ActiveOccasional

Arrowhead

Signature ShapeSupporting

The Itron logo features a distinctive arrowhead shape pointing upwards and to the right, suggesting progress and innovation.

Consistency90%
Website
ActiveOccasional

Social Media Intelligence

Facebook
Instagram

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