Folklórní soubor JARO logo

Folklórní soubor JARO

The Innocent
Arts & Culture·Folk Ensemble·jaro-folklore.cz
ArialTraditionalCommunity-focusedPassionateAuthentic10/12 intel

What Drives Them

🌿
The Innocent

Values simplicity and honesty. Trusted for being genuine.

Cultural heritageCommunityArtistic expressionTradition

Color Intelligence

Folklórní soubor JARO anchors on a muted Blue (#c5c0d8) as their primary brand signal, paired with Blue (#2f1e74), and accented by Blue. The palette leans cool — projecting trust and professionalism.

#c5c0d8

Primary

#2f1e74

Secondary

#1a0966

Accent

#9088b5

Accent

#5d5093

Accent

#36311e

Accent

cool palette(1w/5c)Blue · Yellow

Typography

Headings set in Georgia (a serif — evoking tradition, authority, and print heritage), body in Arial (a sans-serif — clean, modern, and optimized for digital). This serif/sans pairing creates classic typographic contrast. 3 typeface families in play — a richer, more layered typographic system.

Aa
ArialBodySans Serif
Aa
Calibrisecondary_headingSans Serif
Aa
GeorgiaHeadingsSerif

Logo Anatomy

Folklórní soubor JARO uses a combination mark — pairing symbol with wordmark for versatility.

Type

Combination Mark

Contains

Icon + Text

Brand Character

Folklórní soubor JARO is warm and approachable, energetic and passionate, simply spoken and accessible.

Nostalgia
80%
Warmth
75%
Enthusiasm
70%
Confidence
65%
Formality
60%
Voice Person

third

Reading Level

middle_school

CTA Style

soft

Signature Words

folklornísouborjaro

Design Playbook

No design patterns detected

Digital Footprint

active on 1 social platform.

Social
facebook

Market Presence

Local market, headquartered in Ústí nad Orlicí, CZ.

Origin

CZ

Headquarters

Ústí nad Orlicí, CZ

Market Scope

local

Languages

cs

Folklórní soubor JARO is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Folklórní soubor JARO. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →

Logo Variants

Primary Raster logo

Primary Raster

Primary Logo
Combination Mark
IconText

Brand Codes

Folklore

Cultural SymbolSupporting

The brand is a folklore group, directly referencing Czech cultural traditions.

Consistency100%
WebsiteSocial
ActiveOccasional

Georgia

Typography CodeSupporting

Used for body text, providing a traditional and readable appearance.

Consistency80%
Website
ActiveOccasional

Two Doves

Cultural SymbolSupporting

A stylized illustration of two doves facing each other, forming a heart shape, is used as a central symbol.

Consistency90%
Website
ActiveOccasional

Folkloric Floral Motifs

Illustration Style CodeSupporting

The logo and website incorporate stylized floral and ornamental motifs reminiscent of traditional folk art.

Consistency80%
Website
ActiveOccasional

Social Media Intelligence

Facebook

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