Jcamp
The EverymanServes Families and groups seeking outdoor recreation
What Drives Them
Relatable and down-to-earth. Connects through belonging.
Color Intelligence
Jcamp anchors on a muted Orange (#c6bfaf) as their primary brand signal, paired with Yellow (#d2b661), and accented by Yellow. The palette leans warm — inviting and energetic.
#c6bfaf
Primary
#322014
Background
#d2b661
Secondary
#e0dac5
Accent
#ffffff
Background
#c1a518
Accent
Typography
Headings set in Montserrat (a sans-serif — clean, modern, and optimized for digital), body in Poppins (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Jcamp uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
Jcamp is energetic and passionate, simply spoken and accessible.
third
high_school
direct
Signature Words
Design Playbook
Digital Footprint
Built on Joomla.
Market Presence
Local market, based in CZ.
CZ
local
cs
Jcamp is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Jcamp. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoBrand Codes
Dark Brown
Used in the logo and website headers.
Montserrat
Used for headings, conveying a modern feel.
Camp logo
The logo features a stylized 'camp' text with a tree-like element forming the 'J' and the tagline 'the life factory'.
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