JCL-Cars
The Sage“Kvalitní automobily z celé EU”
Serves Individuals and families seeking quality used cars from the EU.
What Drives Them
Seeks truth. Wins through knowledge and informed perspective.
Color Intelligence
JCL-Cars anchors on a muted Blue (#aabcc9) as their primary brand signal, paired with Blue (#0a2034), and accented by Blue. The palette leans cool — projecting trust and professionalism.
#aabcc9
Primary
#0a2034
Secondary
#096093
Accent
#eceff1
Accent
#698296
Accent
#ffffff
Background
Typography
Headings set in Archivo (a sans-serif — clean, modern, and optimized for digital), body in Arsenal (a sans-serif — clean, modern, and optimized for digital). 5 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
JCL-Cars uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
JCL-Cars is authoritative and decisive, warm and approachable, energetic and passionate.
first_plural
high_school
soft
Signature Words
Design Playbook
Automotive, Lifestyle
natural
full_color
flat
horizontal
rounded
comfortable
image
Digital Footprint
Built on WordPress, active on 1 social platform.
Market Presence
Regional presence, headquartered in Vnorovy, CZ.
CZ
Vnorovy, CZ
regional
cs
JCL-Cars is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by JCL-Cars. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoBrand Codes
007cba
Primary blue color used for branding and calls to action.
Archivo
Used for headings, providing a modern and bold look.
Car Silhouette Logo
The logo features a stylized silhouette of a car, used as a visual element to represent the car dealership.
Social Media Intelligence
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