Včelařství Ratajovi - Martina Ratajová
The Innocent“Prodej medu Český Krumlov,České Budějovice - doprava zdarma”
Serves Consumers seeking natural and locally sourced honey
What Drives Them
Values simplicity and honesty. Trusted for being genuine.
Color Intelligence
Včelařství Ratajovi - Martina Ratajová anchors on a muted Orange (#cdc5af) as their primary brand signal, paired with Orange (#aea593), and accented by Green. The palette leans warm — inviting and energetic.
#ffffff
Background
#000000
Background
#cdc5af
Primary
#aea593
Secondary
#74825a
Accent
#7b51ad
Accent
Typography
Headings set in GeneratePress (a sans-serif — clean, modern, and optimized for digital), body in Open Sans (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Včelařství Ratajovi - Martina Ratajová uses a combination mark — pairing symbol with wordmark for versatility. Moderate detail — balancing distinctiveness with versatility. Style: natural, organic, traditional.
Combination Mark
round
Icon + Text
5/10
Brand Character
Včelařství Ratajovi - Martina Ratajová is warm and approachable, energetic and passionate, simply spoken and accessible.
third
high_school
soft
Signature Words
Design Playbook
natural, product, still life
natural
full_color
flat
horizontal
rounded
comfortable
image
Digital Footprint
Built on WordPress.
Market Presence
Nationwide presence, based in CZ.
CZ
national
cs
Včelařství Ratajovi - Martina Ratajová is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Včelařství Ratajovi - Martina Ratajová. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoPrimary shape: round
Brand Codes
Honey Yellow
Used in the website design to evoke the color of honey.
Family Beekeeping
The website emphasizes the family tradition of beekeeping.
Local Honey
Emphasizes the local origin and quality of the honey.
Stylized Bee
A stylized bee icon with a spiral body is used as a logo.
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