Jiří Rulík - Autogenní a svařovací technika
The Ruler“Svařovací technika Chrudim”
Serves Welders, metalworkers, industrial businesses
What Drives Them
Organized and dependable. Creates order and stability.
Color Intelligence
Jiří Rulík - Autogenní a svařovací technika anchors on a vivid Yellow (#fbc319) as their primary brand signal, paired with Yellow (#c69e26), and accented by Orange. The palette leans warm — inviting and energetic.
#fbc319
Primary
#c69e26
Secondary
#433a2e
Accent
#fecd32
Accent
#2e2408
Accent
#e7c7c7
Accent
Typography
Headings set in Racing Sans One (a display face — designed for headlines and visual impact), body in Noto Sans (a sans-serif — clean, modern, and optimized for digital).
Logo Anatomy
Jiří Rulík - Autogenní a svařovací technika uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
Jiří Rulík - Autogenní a svařovací technika is authoritative and decisive, energetic and passionate, technically detailed.
third
high_school
direct
Signature Words
Design Playbook
Digital Footprint
active on 2 social platforms.
Market Presence
Local market, headquartered in Chrudim, CZ.
CZ
Chrudim, CZ
local
cs
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Logo Variants
Primary Raster
Primary LogoBrand Codes
Bright Yellow
Used for accents and calls to action, drawing attention to key elements.
Racing Sans One
Used for headings, giving a dynamic and industrial feel.
Social Media Intelligence
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