What Drives Them
Seeks truth. Wins through knowledge and informed perspective.
Color Intelligence
JMPartners anchors on a muted Blue (#b5c2cd) as their primary brand signal, paired with Blue (#2e6d90), and accented by Blue. The palette leans cool — projecting trust and professionalism.
#b5c2cd
Primary
#2e6d90
Secondary
#7c99b0
Accent
#d9565c
Accent
#fbfcfc
Background
#dce1e4
Background
Typography
Headings set in Arial (a sans-serif — clean, modern, and optimized for digital), body in Verdana (a sans-serif — clean, modern, and optimized for digital). 4 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Brand Character
JMPartners is formal and professional, authoritative and decisive, warm and approachable.
third
middle_school
direct
Signature Words
Design Playbook
Digital Footprint
active on 2 social platforms.
Market Presence
Nationwide presence, based in CZ.
CZ
national
cs
JMPartners is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by JMPartners. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Brand Codes
Burgundy
Used for key elements like buttons and accents (#da585e).
IMPARTNERS.CZ logo font
The logo uses a bold, sans-serif font with a slightly condensed appearance, and the .CZ part is in a smaller size.
Red lines
The logo has red lines under the text.
Virus illustration
The Coversafe antimicrobial protection includes a simple illustration of a virus.
Social Media Intelligence
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