JOCAR
The Ruler“Autoservis a autobazar Nový Jičín”
Serves Car owners in Nový Jičín and surrounding areas
What Drives Them
Organized and dependable. Creates order and stability.
Color Intelligence
JOCAR anchors on Red (#d7443e) as their primary brand signal, paired with Blue (#202429), and accented by Red. The palette leans warm — inviting and energetic.
#eeeeee
Background
#d7443e
Primary
#202429
Secondary
#454545
Text
#ee2c25
Accent
#c8bdbd
Accent
Typography
Headings set in Frutiger (a sans-serif — clean, modern, and optimized for digital), body in Segoe UI (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
JOCAR uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
JOCAR is authoritative and decisive, energetic and passionate.
third
high_school
direct
Signature Words
Design Playbook
Digital Footprint
Built on joomla!.
Market Presence
Local market, headquartered in Nový Jičín, CZ.
CZ
Nový Jičín, CZ
local
cs
JOCAR is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by JOCAR. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary SVG
Primary LogoBrand Codes
Bright Red
Used in the logo and website accents, conveying energy and urgency.
Segoe UI
Used for headings and body text, creating a modern and clean feel.
JOCAR
Combining parts of words related to cars.
JOCAR logotype
The JOCAR logotype features a bold, sans-serif typeface for the word "JOCAR" stacked above the smaller text "AUTOBAZAR A SERVIS".
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