Johannova bouda
The Everyman“Ubytování na okraji Vrchlabí. Hned u Skiareálu Herlíkovice - Bubákov.”
Serves Families and couples seeking a relaxing mountain getaway
What Drives Them
Relatable and down-to-earth. Connects through belonging.
Color Intelligence
Johannova bouda anchors on Orange (#aa7860) as their primary brand signal, paired with Red (#ff0001), and accented by Yellow. The palette leans warm — inviting and energetic.
#aa7860
Primary
#ff0001
Secondary
#fffb00
Accent
#361b17
Accent
#8492a6
Accent
#fffbfb
Background
Typography
Headings set in effra (a sans-serif — clean, modern, and optimized for digital), body in Arial (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Johannova bouda uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
Johannova bouda is warm and approachable, energetic and passionate, simply spoken and accessible.
third
high_school
soft
Signature Words
Design Playbook
Digital Footprint
active on 1 social platform.
Market Presence
Local market, based in CZ.
CZ
local
cs
Johannova bouda is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Johannova bouda. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoBrand Codes
aa7860
Used for the header background and some text elements, creating a rustic and warm feel.
effra
Used for headings, providing a modern and readable style.
Social Media Intelligence
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