JOHNNY SERVIS
The Ruler“JOHNNY SERVIS - zázemí pro každou příležitost”
Serves Construction companies, event organizers
What Drives Them
Organized and dependable. Creates order and stability.
Color Intelligence
JOHNNY SERVIS anchors on a muted Green (#c0d0c4) as their primary brand signal, paired with Green (#3b6d48), and accented by Green. The palette leans cool — projecting trust and professionalism.
#c0d0c4
Primary
#3b6d48
Secondary
#a1b9a8
Accent
#114e21
Background
#f8faf8
Background
#82a28a
Accent
Typography
Headings set in futura-pt-bold (a sans-serif — clean, modern, and optimized for digital), body in Open Sans (a sans-serif — clean, modern, and optimized for digital). 4 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
JOHNNY SERVIS uses a wordmark — the brand name IS the logo, relying on typography alone. Minimal complexity — clean and scalable across all touchpoints. Style: modern, clean, professional.
Wordmark
rectangle
Text
3/10
Brand Character
JOHNNY SERVIS is authoritative and decisive, energetic and passionate.
first_plural
middle_school
direct
Signature Words
Design Playbook
industrial, product-focused
natural
full_color
flat
top
rounded
balanced
image
Digital Footprint
active on 3 social platforms.
Market Presence
Nationwide presence, based in CZ, communicating in 2 languages.
CZ
national
cs, en
JOHNNY SERVIS is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by JOHNNY SERVIS. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoPrimary shape: rectangle
Brand Codes
Johnny Green (#114e21)
Used in the logo and as a primary color, conveying cleanliness and reliability.
Futura PT Bold
Used for headings, providing a modern and clear feel.
JOHNNY SERVIS font
The bold, sans-serif font used for the 'JOHNNY SERVIS' name is a distinctive element.
Oval Globe
The oval shape with lines resembling a globe, bisected by a 'D' shape, is a distinctive visual element.
Social Media Intelligence
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