JOKOTA
The ExplorerServes Outdoor enthusiasts and tourists seeking water sports activities
What Drives Them
Pushes boundaries. Seeks new frontiers and experiences.
Color Intelligence
JOKOTA anchors on a vivid Yellow (#fed601) as their primary brand signal, paired with Blue (#0359bd), and accented by Blue. The palette balances warm and cool tones.
#fed601
Primary
#0359bd
Secondary
#3c7790
Accent
#9ba549
Accent
#cdbe24
Accent
#6e8f6a
Accent
Typography
Headings set in Helvetica Neue (a sans-serif — clean, modern, and optimized for digital), body in Open Sans (a sans-serif — clean, modern, and optimized for digital). 4 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
JOKOTA uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
JOKOTA is authoritative and decisive, warm and approachable, energetic and passionate — also simply spoken and accessible.
third
high_school
playful
Signature Words
Design Playbook
Digital Footprint
Built on WordPress, active on 1 social platform.
Market Presence
Local market, based in CZ.
CZ
local
cs
JOKOTA is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by JOKOTA. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoBrand Codes
#fed601
Bright yellow used for highlights and calls to action.
Vodácká škola
Highlights the company's offering of water sports courses.
Paddle Cross
Two crossed paddles form a visual anchor for the logo.
JOKOTA Font
The JOKOTA name is written in a distinctive, rounded font, enclosed in an oval.
Social Media Intelligence
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