What Drives Them
Values simplicity and honesty. Trusted for being genuine.
Color Intelligence
Josef Obadálek anchors on a muted Orange (#cec6bc) as their primary brand signal, paired with Orange (#66411d), and accented by Gray. The palette leans warm — inviting and energetic.
#cec6bc
Primary
#a39c94
Accent
#66411d
Secondary
#000000
Text
#3a3a3a
Text
#ffffff
Background
Typography
Headings set in Times New Roman (a serif — evoking tradition, authority, and print heritage), body in Verdana (a sans-serif — clean, modern, and optimized for digital). This serif/sans pairing creates classic typographic contrast.
Logo Anatomy
Brand Character
Josef Obadálek is formal and professional, authoritative and decisive.
third
high_school
direct
Signature Words
Design Playbook
Digital Footprint
.
Market Presence
Local market, based in CZ.
CZ
local
cs
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Brand Codes
Times New Roman
Traditional font choice, reflecting the established nature of the business.
Function-Based Naming
Naming the website directly after the product they manufacture (raznice - dies).
Josef Obadálek
The business is named after and run by Josef Obadálek.
Frame
A decorative frame with floral elements and geometric shapes surrounds the content.
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