Farma ROUS
The InnocentServes Local consumers seeking fresh, farm-sourced eggs
What Drives Them
Values simplicity and honesty. Trusted for being genuine.
Color Intelligence
Farma ROUS anchors on a muted Green (#b8c8bc) as their primary brand signal, paired with Orange (#5b3f2d), and accented by Green. The palette balances warm and cool tones.
#b8c8bc
Primary
#5b3f2d
Secondary
#4c8a39
Accent
#deaf5f
Accent
#7f8370
Accent
#fcfefe
Background
Typography
Headings set in Times New Roman (a serif — evoking tradition, authority, and print heritage), body in Ubuntu (a sans-serif — clean, modern, and optimized for digital). This serif/sans pairing creates classic typographic contrast.
Logo Anatomy
Brand Character
Farma ROUS is warm and approachable, simply spoken and accessible.
third
elementary
direct
Signature Words
Design Playbook
natural, farm life
natural
natural
flat
horizontal
rounded
comfortable
image
Digital Footprint
active on 1 social platform.
Market Presence
Local market, headquartered in Libčice nad Vltavou, CZ.
CZ
Libčice nad Vltavou, CZ
local
cs
Farma ROUS is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Farma ROUS. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Brand Codes
Josef Rous
The brand is named after and represents Josef Rous, the farmer.
Golden Yellow
The #e6a323 golden yellow color is used in the logo and as a highlight color throughout the website, evoking the color of egg yolks.
Farm Fresh
Emphasis on 'fresh eggs from the farm' highlights the traditional farming practices.
Czech Local
The website is in Czech and emphasizes local sourcing, appealing to Czech consumers.
Social Media Intelligence
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