Jsmezplzne.cz
The Everyman“Komunitní portál”
Serves Residents of Plzeň
What Drives Them
Relatable and down-to-earth. Connects through belonging.
Color Intelligence
Jsmezplzne.cz anchors on Red (#e8ced0) as their primary brand signal, paired with Red (#ca4652), and accented by Red. The palette leans warm — inviting and energetic.
#ffffff
Background
#e8ced0
Primary
#ca4652
Secondary
#a58f92
Accent
#242424
Text
#dff0d8
Accent
Typography
Headings set in Montserrat (a sans-serif — clean, modern, and optimized for digital), body in Open Sans (a sans-serif — clean, modern, and optimized for digital). 4 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Jsmezplzne.cz uses a combination mark — pairing symbol with wordmark for versatility. Moderate detail — balancing distinctiveness with versatility. Style: modern, clean, geometric.
Combination Mark
circle
Icon + Text
5/10
Brand Character
Jsmezplzne.cz is authoritative and decisive, warm and approachable, energetic and passionate — also simply spoken and accessible.
first_plural
middle_school
playful
Signature Words
Design Playbook
candid, lifestyle
natural
full_color
flat
horizontal
rounded
comfortable
image
Digital Footprint
Built on Bootstrap, active on 1 social platform.
Market Presence
Local market, headquartered in Plzeň, CZ.
CZ
Plzeň, CZ
local
cs
Jsmezplzne.cz is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Jsmezplzne.cz. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary SVG
Primary LogoPrimary shape: circle
Brand Codes
#be1d2c
Red color used for accents and links.
Montserrat
Used for headings, giving a modern and bold look.
Plzeň
The brand is centered around the city of Plzeň.
JSME Z PLZNĚ
The brand name is also a catchphrase.
Heart-shaped city skyline
A heart shape filled with a city skyline silhouette, used as a logo element.
Red .cz domain
The website's domain extension '.cz' is consistently highlighted in red.
Social Media Intelligence
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